In Depth // Bronze 56K
28 Mar, 2023
Bronze 56k is a skateboarding and streetwear brand that has gained a cult following over the years. Despite being relatively young, Bronze 56k has established itself as a unique and influential brand in the industry.
The brand was founded in 2012 by Peter Sidlauskas and Pat Murray, two New York-based skateboarders who had been filming and editing skate videos for years. The name "Bronze 56k" was inspired by a computer modem speed that was popular during the late 90s and early 2000s. The aesthetic of Bronze 56k is influenced by this era, with lo-fi graphics and references to past technology featuring prominently in their prints.
Bronze 56k started out by producing unconventional and unique skate videos. They quickly gained a following for their creative and raw approach to filming and editing, which stood out from the polished and slick videos that were common at the time. Featuring a mix of street skating and DIY spots, their videos focused on the raw and gritty side of East Coast skateboarding.
In 2013, Bronze 56k released their first collection of streetwear, which included graphic tees, hats, and hoodies. The brand's clothing line was heavily influenced by 90s skate and streetwear culture, with bold graphics, bright colors, and oversized fits. Bronze 56k's clothing quickly gained a following among skaters and streetwear enthusiasts who appreciated the brand's unique style.
Over the years, Bronze 56k has continued to release skate videos and clothing collections that reflect their distinct aesthetic. The brand has collaborated with other brands and artists, including Reebok, DC Shoes, and Palace, further cementing their place in the skate and streetwear communities.
Bronze 56k's success can be attributed to their commitment to staying true to their roots while also pushing the limits of what's possible in skateboarding and streetwear. Their videos and clothing collections continue to inspire and influence a new generation of skaters and fashion enthusiasts, making Bronze 56k a brand to watch in the years to come.